Dilshod
Imomov

Salesforce Consultant
End-to-end CRM transformation

I translate business needs into connected customer data, automated engagement and usable CRM applications.ConX.Digital / Dubai, UAE

Dilshod Imomov
Dubai, UAE

Professional experience

December 2023 — present

Salesforce consulting
at ConX.Digital

Salesforce Consultant

From business requirements
to implementation and adoption

I deliver end-to-end Salesforce implementations across Marketing Cloud, Data Cloud and Loyalty Cloud. My work spans discovery, requirements, solution design, integration, implementation and deployment, followed by client demonstrations, training and handover.

Selected client portfolio

  • Aldar
  • Chalhoub
  • Kerzner
  • Atlantis
  • Panda Group
  • MAGRABi
  • Equiti

Enterprise experience across real estate, luxury retail, hospitality, grocery retail, optical retail and financial services. I work with client stakeholders to turn business needs into delivery requirements.

Selected CRM delivery

Production implementations, solution design and customer enablement

Requirements
& solution design

Solution designCustomer review

Owned requirements definition and solution design for an enterprise change request, translating the business need into a proposal for customer review and sign-off.

  • Produced the business requirements document and solution architecture diagram

Journey orchestration
& marketing automation

Marketing CloudDeployment & support

Owned Marketing Cloud custom-activity workstreams from requirements through deployment and support, connecting customer journeys to external business services.

  • Built React-based configuration interfaces and REST API integrations
  • Coordinated client backend dependencies and managed release scope
  • Implemented journey and automation workflows with SQL, Data Extensions, CloudPages, AMPscript and SSJS

Customer data
& enterprise integration

Data CloudSAP integration requirements

Clarified SAP-to-Data Cloud integration requirements with client stakeholders, defining which data should enter the platform and how business teams understand it.

  • Resolved entity relationships and business definitions
  • Defined personal-data classification and ingestion exclusions

CRM applications
for service teams

Production deliveryLWC & Apex

Delivered production Customer 360, Case management and Service Console interfaces, giving service teams usable applications for customer and case work.

  • Implemented Lightning Web Components and Apex backend logic
  • Built access controls and tests into delivery, with sandbox validation before release
Client demonstrations & training

Making the solution
usable for customers

Delivered tailored Salesforce demonstrations to C-suite, business and technical stakeholders, connecting platform capabilities to their priorities.

Trained customers on journeys, segments and Data Extensions, with training and handover as part of implementation delivery.

Event demonstration / Agentforce World Tour

A bilingual AI agent
for the ConX booth

Built the voice agent demonstrated at the ConX.Digital booth, answering visitor questions about ConX, Salesforce and Agentforce in English and Arabic.

Consulting capabilities, backed by engineering

Platform expertise shaped around customer and business needs

Customer engagement / Marketing Cloud

Journey orchestration and marketing automation, from requirements to deployment. SQL, AMPscript and SSJS underpin data workflows and personalized experiences.

Connected customer data / Data Cloud

Integration requirements, entity relationships and business definitions that give customer data a clear purpose and ingestion scope.

Loyalty / Loyalty Cloud

End-to-end Salesforce implementation experience across discovery, solution design, delivery, demonstrations and training.

Usable applications / Enterprise integration

Apex and LWC for CRM interfaces; React, TypeScript, Node.js and REST APIs for configuration tools and connected services. Engineering depth carries the design through to working software.

Personal engineering projects

Independent applications and experiments

Mizan product showcase / Synthetic demo data

Mizan

Personal project / Finance application

Source code

AI-assisted categorization,
with human review built in

Mizan connects an AI client to a personal finance workflow through MCP. The tools provide merchant context, accept category decisions and route missing-category proposals to human review. The underlying app tracks cash, allocation pots, liabilities and spending.

MCP / OAuth 2.1 & PKCE / TypeScript / Next.js / Neon Postgres

I built the ingestion, ledger and categorization workflows. The MCP integration limits access to categorization operations, with type checks, review routing and decision history.

33-second film / Actual match replay

Agent Arena

Work in progress

Agents choose / The game enforces

A survival game where agents observe the available state and choose actions through MCP, while the game enforces the rules. I’m building the environment and connection workflow, with a public client plugin and an actual match replay demonstrated. The separation of agent decisions and game authority is the core design.

MCP / AI agents / Game systems

Plugin source

Credentials & background

Rochester Institute
of Technology, Dubai

BSc, Computing and Information Technologies

2×

International Olympiad
in Informatics

Represented Tajikistan twice. One of four nationally selected contestants.

The IOI is an international programming competition, bringing together teams from nearly 100 countries to solve challenging algorithmic problems.

Claude Certified Developer — Foundations

Anthropic

View credential

Marketing Cloud

Developer / Administrator / Email Specialist

Salesforce

Data Cloud Consultant & AI Specialist

Salesforce certifications

Agentforce FDE Ready Practitioner

Salesforce workshop credential / October 2026

Get in touch

Let’s discuss CRM transformation, Salesforce implementations and AI-enabled customer engagement.